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Old 06-06-2018, 11:27 AM   #281
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It isn't a shock to me RAW is facing some of the lowest ratings it's ever had on the USA Network while Constable Corbin, Bobby Lashley's Sisters and Roman vs. Jinder are things that exist.
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Old 06-06-2018, 11:30 AM   #282
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I know the horse has been beaten enough but I don't think ratings will ever rise up to levels they want while the show is 3 hours.
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Old 06-06-2018, 11:32 AM   #283
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Unless the USA Network has something that gets remotely what RAW, even at some of it's lowest ratings, gets in the 3rd hour -- it will continue to exist as well.
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Old 06-06-2018, 11:39 AM   #284
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USA needs to shell out big money to snag LOVE AND HIP HOP from VH-1.
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Old 06-06-2018, 05:45 PM   #285
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WWE's stink from RAW is really starting to rub off badly on Smackdown these past few weeks.

Last 3 weeks ended up being:
* Set new record low for 2018
* Tie record low for 2018
* Set new record low for 2018

Just 138k away from hitting a sub 2-million number.
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Old 06-06-2018, 07:55 PM   #286
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Really disappointed to hear SDLive hit a record low rating this week -- I blame RAW.

People are tuning out of watching RAW live and assuming SD is just as boring -- and it's not -- SD is good! Just 140k viewers away from being under 2 million.
Get it together WWE.
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Old 06-07-2018, 10:31 AM   #287
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You can't blame Raw for Smackdown's ratings. They're both basically the same. Raw has more mainstream appeal but neither is stellar, compelling television. Smackdown's ratings are slipping because the writing is dull and boring and no one outside the IWC cares about AJ Styles' workrate to make up for it.
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Old 06-07-2018, 05:45 PM   #288
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Quote:
Originally Posted by #1-wwf-fan View Post
You can't blame Raw for Smackdown's ratings. They're both basically the same. Raw has more mainstream appeal but neither is stellar, compelling television. Smackdown's ratings are slipping because the writing is dull and boring and no one outside the IWC cares about AJ Styles' workrate to make up for it.
Its been a theory of Meltzer ever since Smackdown became a live show on Tuesdays. He based it off audience percentages and bumps/declines with the idea of RAW acting as a lead-in for Smackdown.

Its not something definitive since its been proven wrong plenty of times but usually whenever streaks start to occur, RAW's impact on Smackdown becomes a lot more noticeable. RAW for the past several weeks has been very unwatchable and even though Smackdown itself has been more enjoyable, the numbers are not showing it. Even worse was the lack of a bump due to no NHL or NBA games on Tuesday.
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Old 06-08-2018, 08:57 PM   #289
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SmackDown feels like a lame duck show. Sure, they've got some great talent there, but what the fuck are they doing? AJ Styles is too stupid to wear a cup; Nakamura is funny as a heel, but that shouldn't be the point; Samoa Joe is great at talking, but that seems to be all he does; Bryan is plugged into a program with Big Cass.

It's the same gentrified product as Raw, with no one allowed to stand out and run, therefore no one is really over and they aren't going to compel people to watch. In addition to that, SmackDown has been treated like the secondary show forever. When the brand extension was over, they would just run shit on SmackDown as a trial for Raw. It's appealing to internet fans because it seems "other" because it hasn't been a priority for WWE and people like to think of it as the "workrate show" or as some sort of underdog.
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Old 06-12-2018, 05:46 PM   #290
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Good/Bad news from this week's numbers for RAW.

The good being it went up by a sizeable amount and no more NBA/NHL playoffs games to worry about till next year.

The bad being even with the lack of competition, none of the hours hit the 3+ million mark and none of the hours took the #1 spot.

Quote:
Originally Posted by TPWW Frontpage via Triple A
Monday’s Raw drew an average of 2,730,000 viewers on USA Network, up from last week’s 2,525,000 viewers.

Raw was #2, #3, and #4 on cable in the 18-49 demographic for the night with no NBA competition, behind Love & Hip Hop Atlanta 7 (2,324,000) on VH1 ...

Hourly breakdown:

8PM: 2,751,000
9PM: 2,812,000
10PM: 2,629,000
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Old 06-21-2018, 11:45 AM   #291
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Quote:

The rating and viewership for this week’s episode of Raw rose to hit the highest point since the end of April. Monday night’s episode brought in a 0.98 rating in the 18 – 49 demographic and 2.903 million viewers. Those numbers are up 5% and 6% from last week’s 0.94 demo rating and 2.731 million viewers. Both metrics were the best for the show since the April 30th episode had a 1.08 demo rating and an audience of 3.066 million.

-tvbythenumbers
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Old 06-23-2018, 06:41 PM   #292
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<1 demo rating. Wow.
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Old 06-27-2018, 11:52 AM   #293
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Quote:

The show dropped from last week's viewership by about 300k but the ratings went up, instead of down, during the broadcast

Hr 1 - 2.5
Hr 2 - 2.6
Hr 3 - 2.7

overall - 2.6

RAW was #3 in the 18-49 demographic, behind Love & Hip-Hop and Basketball Wives.

- wrestlinginc
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Old 06-27-2018, 06:12 PM   #294
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Quote:

SD did it's lowest rating since October 2017 -- 2.1
It was #1 in 18-49 demographics for the night on cable however for the 4th week.

- wrestlinginc
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Old 07-06-2018, 04:24 AM   #295
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Quote:
RAW did 2.7 this week
SD did it's 2nd lowest rating, a 2.0

- wrestlinginc
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Old 07-10-2018, 05:57 PM   #296
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RAW had the lowest numbers of viewers it's had in the modern era, slightly lower than Election Night. Average viewing figure is 2.4 million.


http://wrestlinginc.com/wi/news/2018...story-for-the/
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Old 07-10-2018, 06:03 PM   #297
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damn
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Old 07-10-2018, 06:17 PM   #298
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Almost down half the audience from that Raw 25 show. lolWWE
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Old 07-10-2018, 06:46 PM   #299
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Considering football season is coming up soon, expect several more "lowest ever" records to get set this year.

WWE's biggest problem is they have no clue anymore how to build quality shows and carry that momentum for the long haul. Instead they pretty much are relying on people being bored on Mondays to be in the mood to watch wrestling.
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Old 07-10-2018, 07:33 PM   #300
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Time for a Vince appearance I bet.
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Old 07-10-2018, 07:34 PM   #301
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Probably going go be advertised for the Raw after Exteme Rules to “discuss the fate of the Universal Chpionship”.
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Old 07-10-2018, 08:17 PM   #302
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Old 07-10-2018, 08:47 PM   #303
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Quote:
Originally Posted by #1-wwf-fan View Post
Almost down half the audience from that Raw 25 show. lolWWE
Good.

WWE deserves shitty ratings and shitty viewing numbers for the shitty product they consistently put out. I know they won't actually get bad enough to change anything, but I hope things gets worse and that attendance, merch, etc., all drop. Maybe then someone will have the bright idea to actually give a shit about having a consistent quality product instead of just putting out as many hours as possible of the horrible, overly scripted filler and nonsense they're fortunate to be able to currently do so well with.

Sure a downturn would likely hurt the talent personally, but it'd be better for everyone in the long run, talent included, if they were forced to improve the product.
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Old 07-11-2018, 03:04 AM   #304
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It'd serve them right if it got to the point it started to effect them (I imagine there are drop-out clauses for USA and FOX should ratings dip to a point that WWE aren't holding up their end). It's not as easy as putting effort in when things have already been damaged. When you burn an audience, you burn them good. Those people that checked out Raw 25 and didn't come back probably aren't going to come back anytime soon, and they are the people most likely to become the casual audience. Nope.
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Old 07-11-2018, 11:58 AM   #305
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I stopped watching about 2 months ago. first time i completely stopped since i started 30 years ago. i still come on here and read the reports to see if anything major happened to at least keep up, but it just got so repetitive for me. I felt like i was seeing the same matches over and over again and it was just the most bland writing. Now i see they are planning two Wrestlemanias along with two Royal Rumbles. Like most are saying, it's too much of the same thing over and over
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Old 07-11-2018, 12:01 PM   #306
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I haven't watched Raw in 2 weeks, tired of Roman Reigns feel like he's gonna main event E.R. and win. Not interested in that storyline.
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Old 07-11-2018, 01:00 PM   #307
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The comments on this topic on Reddit are really good/interesting IMO:


https://www.reddit.com/r/SquaredCirc...viewership_in/


Quote:
No one has a story. They have things they do, and that’s it. Braun destroys things. Roman whines and gets opportunities. Balor smiles. Seth gets cheers from the crowd and wrestles well. No one has a STORY, just character traits (they’re lucky to even have character traits compared to some like Roode who’s just theme music and a robe). Imagine if instead of giving us the Kane storyline for example, they just wheeled out Undertaker everyweek and he talked about how his defining trait is being undead.


Quote:
Give us a reason to watch. You treat it like a filler episode, we treat it like a filler episode.

Quote:
-Kevin Owens has been reduced to a chubby little bitch

-Braun is overpowered but is in a holding pattern doing nothing important

-Nothing Finn Balor has done since he returned from the shoulder seth blew up has been relevant

-Deleters of Worlds are obvious transitional champs in a dead tag division (... but there are good tag teams) and are doing repetitive boring shit with the B Team

-Does Lashley + Reigns "matter" in the grand scheme of things since we know it's going to be Lesnar/Reigns #832?

Quote:
Key phrase from that in my mind is holding pattern. It’s not just Braun, it’s literally the entire show.

Week 1: New feud established.
Week 2: Squashing other jobbers.
Week 3: Tag team match or how will they coexist?!!
Week 4: Match is ‘officially’ set up, even though writing was on the wall since week 1.
PPV: Feud stalls til bigger PPV or is resolved.
Week 5: PPV loser beats jobber. Winner repeats week 1.

Quote:
And this was the go home show, too. Not only was it filler, but a lot of the "big" moments were tired repeats of things they've done too often. Particularly with Reigns & Lashley brawling & the entire locker room coming out to stop it.

It was hype when Taker and Lesnar did it. Kinda still hype the other few times Lesnar did it. Not as hype as they do it with Reigns and others.

It makes sense when you have two guys that have a History. Taker vs Lesnar had a lot of history going back to the ruthless aggression era and the streak being ended.

You can even make a case for Reigns vs Lesnar. But Lashley vs Reigns? It was so fucking forced.

Quote:
Seth’s the reason to tune in. Like can you imagine Raw right now without a showcase from Rollins?

He’s performing at a higher level than anyone and bringing out the best in others too...unfortunately that’s like 20-30 minutes of a three hour show.

Quote:
Not just filler, practically cut and paste from previous weeks. This past episode we had a pointless Ember/Liv rematch, the B-Team doing a skit that was funny the first time for the FOURTH week in a row, and a Mojo/Jose rematch that makes me wonder why we had two weeks of Mojo refusing to fight him in between. Not to mention the inexplicable three weeks in a row of Reigns/Lashley and Revival.

Quote:
On the post-WM episode on April 9th, they had nearly 4 million people watching. Three months later, 40% of those people are gone.

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The saddest part is they're squandering the best roster they've had in ages, maybe ever.

Quote:
Seth just lost his title via a fucking rollup to a guy who hasn't been credible since Survivor Series 2014.

Quote:
It's so weird that the being elite youtube show has more stories and story development than raw...

Quote:
That's how they taught the fanbase how to watch, though. Summerslam, and Royal Rumble to Wrestlemania are the only important parts of the year.

Quote:
The RAW after mania seems like the only RAW that’s worth watching anymore.

Quote:
On USA this is still the highest rated program on their network. If Smackdown does this bad on Fox next year you bet your ass they're getting cancelled.

Quote:
I've watched WWE for 25 years. I haven't watched a Raw or Smackdown in 5 months. WWE lost me. Which is a hard thing to do.

Quote:
Like you, I've been watching WWE for a long while - since 1992. I watched Raw last night. I haven't watched Raw in nearly 2 months or so. After last night I remember why. It sucks.

Meanwhile NXT is fantastic. The way to produce an amazing wrestling show exists in the same company where 1994-era WWF has come back to life (minus Duke the Dumpster Drose).

Quote:
With RAW there is hope that maybe, just maybe, one of your favorite wrestlers will actually go out and have a meaningful killer match. There are so many people at their disposal that they should be making the most exciting product in all of television, and they don’t. It just keeps getting worse.

Quote:
Good. Any show that clearly showcases low effort, dull storylines that don't go anywhere and have zero payoff, repeated confrontations and nonsensical character development deserves no other treatment. There's no excuse for sudden and unexplained face and heel turns, a nonexistent top champion and laughably bad angles like Lashley's sisters. There's no reason to tune in the following week because there's nothing that's must-see, despite their incredible roster.

WWE has been arrogant for years, thinking they'd never really lose viewers, but they've never been this careless about their own product, at least not in recent memory. RAW has been running on autopilot for a long time but it's particularly bad this year. It's a good thing that mentality is coming back to bite them - if they actually care, that is. Either way, I do hope this trend of people not blindly watching a show anymore continues.

Quote:
They finally got me, a fan of over 30 years who stuck with it through many ups and downs, to stop caring and not bother watching anymore.

I watched almost every single Monday night, either live or recorded, and while my interest in other shows always waned, I was never willing or able to give it up because I always believed SOMETHING might happen and I didn’t want to miss it.

I’ve gone several weeks without watching or recording, and I don’t feel I’ve missed anything.

Quote:
mojo rawley vs. no way jose? really?

Quote:
You mean last week's show of "Roman and Lashley fight the Revival again in a flatlining feud" and "Sasha and Bayley have finally snapped so let's put them in comedy skits" didn't make viewers want to watch more?
Last edited by slik; 07-11-2018 at 01:21 PM.
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Old 07-11-2018, 05:41 PM   #308
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SD did 2.1 million viewers, up from last week's low of 2.0 million viewers

- wrestlinginc
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Old 07-11-2018, 06:30 PM   #309
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Anybody who thinks ratings matter at all doesn't understand TV. As long as they are able to sell ads, and doesn't cause scandals, it is a homerun. Until advertisers stop buying the ads, ratings don't mean shit.

The fact that the show is live is the best bet for advertisers, cause then no fast forwarding commercials.

The only way the poor ratings might mean is maybe WWE and Vinces ego will motivate him to do better.

Honestly though, at 71 and having $3 Billion, and being solid for essentially the next 6 years, Vince probably is gonna sit back and relax even more.
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Old 07-11-2018, 06:58 PM   #310
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Ratings determine how much a network can charge for ad rates. That is why The Super Bowl can charge 3 million for 30 seconds.
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Old 07-11-2018, 07:18 PM   #311
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Quote:
Originally Posted by Slik View Post
Ratings determine how much a network can charge for ad rates. That is why The Super Bowl can charge 3 million for 30 seconds.
Correct, but that is the extreme. There are enough advertisers wanting their commercial on a live show that the rating doesn't matter if it is a 5 or a 2.

I agree at some point if the ratings dropped enough advertisers would not pay the premium.

My point is that as long as the network can make money from ads, they will be happy, hence why even with garbage ratings WWE still sold their programming for $2 billion+.
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Old 07-11-2018, 09:55 PM   #312
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The more people watching, the more valuable advertising is. A show consistently pulling in 5 million people is more valuable than the same show pulling in 2. It's just common sense. You can argue the point that the ratings can drop to before they really have to worry about actually having money problems but the idea that it doesn't matter is silly.
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Old 07-11-2018, 10:01 PM   #313
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I honestly look at ratings as a sign of longtime die hard viewers 'giving up' on WWE -- while WWE isn't exactly endearing themselves to the under 18 demo they need to replace those who give up WWE as their new 'lifelong fans' who watch no matter what.

Dropping 500K in viewers each year on average doesn't mean those 500k viewers all of sudden started watching clips online or read the results -- a fraction will -- but many will just 'stop watching' altogether. WWE isn't something most people start watching in their 20's, 30's, 40's -- it starts when they are young.
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Old 07-11-2018, 10:20 PM   #314
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Quote:
Originally Posted by xrodmuc316 View Post
Correct, but that is the extreme. There are enough advertisers wanting their commercial on a live show that the rating doesn't matter if it is a 5 or a 2.

I agree at some point if the ratings dropped enough advertisers would not pay the premium.

My point is that as long as the network can make money from ads, they will be happy, hence why even with garbage ratings WWE still sold their programming for $2 billion+.
At some point WWE is going to kill their image as a reliable provider of live content if numbers keep declining. Having small spikes here and there mean nothing if its not sustainable in the long run. Its one of the big reasons why WCW folded since their brand wasn't seen valuable anymore for tv.

FOX and NBC won't be in any rush to toss WWE out due to the money they are paying but unlike USA Network, they already have shows that easily outperform WWE's stuff. Only advantage WWE has is not needing breaks for "seasons" or in general. NBC has also already shown they have no issue getting rid of WWE stuff if they feel its too much of a hassle to keep (ex. Saturday Night Main Event revival, Mania highlights show, Smackdown).
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Old 07-12-2018, 09:13 AM   #315
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It seems people have already handled this, but the ratings (and other things) determine how valuable ad placement on those shows is. Wrestling faces a problem, because it actually has more trouble selling ad space than things with a lower rating. Their placement in the demo ratings is probably more important than the specifics between a 2 and 2.1 million viewers, but eventually advertisers will say "wrestling is shit," which is when television networks will say "wrestling is shit."
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Old 07-17-2018, 06:01 PM   #316
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RAW managed to rebound well this week partially due to the post-PPV bump. Interestingly though is this week actually managed to do worse rankings wise since last week was a 2,3,5 split and this week was a 2,5,6 for hour splits.

Next week is going to be a tossup since it won't have the post-PPV bump to help bail out the numbers but also won't have a major sports game(s) going on either I think.

Quote:
Originally Posted by TPWW Frontpage via Triple A
Monday’s Raw drew an average of 2,866,000 viewers on USA Network, up from last week’s 2,470,000 viewers (which was the lowest in Raw history).

Raw was #2, #5 and #6 on cable in the 18-49 demographic for the night, behind the Home Run Derby on ESPN at #1 (5,567,000), VH1’s Love & Hip Hop Atlanta 7 on VH1 at #3 (2,048,000) and the MLB Celebrity Softball Game on ESPN at #4 (2,542,000) ...

Hourly breakdown:

8PM: 3,118,000
9PM: 2,859,000
10PM: 2,622,000
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Old 07-18-2018, 06:16 PM   #317
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SD had 2.2 million viewers, up from last week's 2.1 million viewers.

-wrestlinginc
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Old 07-24-2018, 08:15 PM   #318
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This week's RAW managed to do worse than last week although was also the rare time where the show didn't suffer a big drop in female viewers. WWE teasing a big announcement and rumors spreading it was women related likely played a big role in them keeping the female viewership through the show.

RAW also lost out to its blood rival Love & Hip Hop for rankings stuff.

Quote:
Originally Posted by TPWW Frontpage via Triple A
Monday’s Raw drew an average of 2,779,000 viewers on USA Network, down from last week’s 2,866,000 viewers.

Raw was #2, #3 and #4 on cable in the 18-49 demographic for the night, behind Love & Hip Hop Hollywood 5 on VH1 (2,119,000) ...

Hourly breakdown:

8PM: 2,817,000
9PM: 2,821,000
10PM: 2,701,000
Quote:
Originally Posted by Observer
An interesting note, which is very much the exception to normal patterns, is that the women audience was more loyal, and actually grew, while the male audience was the one less interested as the show went on.

In women 18-49, the first-to-third hour growth was 10 percent while the male drop was one percent. With teenage girls, the first-to-third hour growth was 15 percent while the male drop was seven percent.
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Old 07-24-2018, 10:38 PM   #319
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So people tuned out for Roman's #1 contender match. Shocker.
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Old 07-25-2018, 01:24 AM   #320
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The male audience has been tuning out for a while now. Surprised that women actually stuck around. I expect that to change.
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